Saturday, September 19, 2009

Ikea's Veranda

Okay, after hearing about Helvetica, I was skeptical. Honestly, how could people get their knickers in such a twist over type. After watching it and actually thinking about it, it made more sense. Ikea's switch to Veranda upsetting so many makes some sense. It does look cheaper. Not to mention it's iconic. How irritated would we be if Coca-Cola randomly changed to Times New Roman?? Type definitely does send a message, even more so when the same type has been used for 50 years.

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